Pure Water Brew Challenge Brings Reclamation to the Forefront

Aug. 7, 2017

A campaign put on by a coalition of water experts has breweries from around Arizona turning wastewater into beer. But the effort is really about education, according to the UA's Channah Rock.

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Microbiologist Channah Rock

Water microbiologist Channah Rock of UA Cooperative Extension says it's important to get the message out about water issues.

UA experts involved are Ian Pepper from the College of Agriculture and Life Sciences, Department of Soil, Water and Environmental Science; Charles Gerba, also from the Department of Soil, Water and Environmental Science; and Shane Snyder from the College of Engineering.

We're looking at this as a way to engage the community and start having conversations about water, where their water comes from, water quality and maybe this will not be so scary when communities need to look at potable re-use in five, 10, 15, 20 years," says Channah Rock, professor in the College of Agriculture and Life Sciences.